Beauty space estimates losses of at least R$10,000 after hacker attack on social media; see how to protect yourself

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Expert says that one of the first mistakes entrepreneurs make is associating emails and personal data with the company’s business. Beauty space estimates loss of R$10,000 after hacker attack; see how to protect yourself Tabata Maffini has worked in the beauty field for over 10 years and, since 2017, has had her own space in São Paulo (SP). However, even though it is a small company, the growth in social networks has drawn the attention of criminals who carry out cyber scams. The attack was in 2021. It took Tabata around eight hours to regain access. The hackers did not scam customers directly, but caused losses to the company, which stopped selling. “As we were offline for a few hours, it caused disruption to scheduling clients. So, I estimate roughly R$10,000, R$15,000 that we have lost in that time, in scheduling.” Brazil is the second biggest target for hackers in the world, behind only the United States, according to multinational cybersecurity company Trend Micro. When it comes to cyberattacks, small businesses are most vulnerable. No matter how small the values ​​of the scams are, they can generate massive gains for criminals, due to the fragility of security systems. See tips to protect yourself: USP cybersecurity professor, Luis Mateus da Silva Matos, says that one of the entrepreneur’s first mistakes is associating emails and personal data with the company’s business. This was the case with Tabata. The company’s team also needs to be instructed not to click on suspicious links in both social media posts and emails, warns the expert. Furthermore, you need to be careful with senders of bills and bills. According to the professor, they can be counterfeited and become a gateway to scams. After the hacks, Tabata adopted two-factor authentication, which uses a second verification of the user’s identity at login. So, even if the criminal knows the password, he will be blocked. Tabata Maffini Academy Address: Rua Martinico Prado, 167 – Vila Buarque, São Paulo /SP – CEP: 01224-010 Telephone: (11) 98398-8927 E-mail: [email protected] Instagram: FIAP Address: Av. Lins de Vasconcelos, 1222, CEP: 01538-001 Telephone: (11) 3385-8010 Website: fiap.com.br Instagram: LinkedIn:

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