Uerj professor will lead Secom’s research area – 02/09/2023 – Panel
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The Secom (Secretary of Communication of the Presidency) will have a new structure for the development of researches that will subsidize the folder’s strategies.
The objective of the Secretariat for Analysis, Strategy and Articulation will be to collect data and define the best way to apply them in communication strategies, in conjunction with other ministries.
To lead the new structure, Minister Paulo Pimenta invited Professor of Political Science João Feres, head of Uerj (State University of Rio de Janeiro).
He is coordinator of Gemaa (Group for Multidisciplinary Studies of Affirmative Action) and Lemep (Media and Public Space Studies Laboratory).
Secom will have six subdivisions: Institutional Communication, Advertising and Sponsorship, Audiovisual, Digital Policies, Press and Analysis, Strategy and Articulation.
Ricardo Stuckert, a photographer who has taken care of Lula’s image for two decades, will head the Audiovisual portfolio, while the president’s press officer, José Chrispiniano, will head the Press. João Brant will lead Digital Policies.
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