Grêmio announces new partner that will assist in the Luis Suárez project
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Grêmio is changing sponsors on its shirt. This Wednesday, the club confirmed the partnership with the Esportes da Sorte brand. The new partner will replace “Mr. Jack Bet” in the tricolor mantle and has much higher values agreed with the club. The contract comes to around R$ 60 million distributed over three years of the contract (about R$ 20 million per year), an amount higher than that of the former partner, which was R$ 5 million per season. In addition to printing the shirt, Sport da Sorte will directly help pay for the project involving the Uruguayan Luis Suárez.
In addition to Grêmio, Esportes da Sorte sponsors eight other Brazilian football clubs – ABC-RN, América-RN, Bahia, Goiás, Guarani-SP, Londrina, Novorizontino and Vila Nova-GO. Already Mr. Jack Bet published a farewell video message on social media. In the post, the company states that “much more than a partnership, the relationship between Mr.Jack and Grêmio is about passion”. The parties ended the bond peacefully.
Regarding the master patrício, Grêmio will respect the contract made with Banrisul, and will only seek new supporters at the end of the relationship with the bank. With around R$ 13 million, the partnership between the club and the bank has a low value compared to the contracts of other Brazilian teams. Tricolor is tenth in the ranking of the best master sponsorships in Brazil, behind Atlético-MG and Bahia, with R$ 16 million and R$ 19 million, respectively.
The sports material distributor should also be maintained. Umbro has a good relationship with Tricolor and pays an amount considered good, around R$ 10 million per year.
In addition, Grêmio presented its new marketing executive, this Wednesday. Henrique Gutterres takes over the position that has been vacant since November 2022. According to the announcement published on the club’s official website, the professional’s goal is to strengthen the relationship between Grêmio and its fans, and seek big business by using the strength of the Grêmio brand .
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