Bookstore chain celebrates International Women’s Day by highlighting revolutionary characters
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Campaign themed “Women who revolutionized history” pays tribute to the female figures who left an impact on the world
On International Women’s Day, not only are women’s achievements celebrated, but the importance of gender equality and female empowerment is also highlighted. Livraria Leitura, as a cultural space that values diversity and promotes inclusion, invites the community to come together in this celebration of women who inspire other women.
This year, the bookstore’s campaign has the theme “Women who revolutionized history”, a tribute to the female figures who left an impact on the world. From political leaders and activists to scientists and artists, their achievements inspire and empower women of all ages to pursue their dreams.
But this is not just another campaign – it is an invitation to take a reflective pause. It’s a time of self-care and celebration, where feminine strength shines.
In addition to celebrating the women who have made and continue to make a difference, the bookstore also invites the public to reflect on sensitive issues, such as violence against women. Through the campaign page, you can find information about complaints and support.
During the campaign period, from February 27 to March 12, 2024, Livraria Leitura’s 103 stores across Brazil will offer a wide variety of books at discounted prices in the magazine, highlighting revolutionary women who shaped history. In addition, an exclusive curation of titles related to the campaign will be available.
Leitura believes that gender equality is not only a matter of justice, but also a necessity to build a more just, inclusive and peaceful world for all and wants to help women continue to write their stories, making culture and knowledge available so that can all reach their full potential.
*With information from consultancy
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