Who is DJ Marshmello, the most enigmatic attraction at Rock in Rio 2022

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Expert analyzes the disguise of the DJ and other enigmatic musicians. Masked Youtuber Talks About What Makes Celebrities Hide Their Faces: ‘Ideas Are More Important Than Image’ Rock in Rio 2022 in 1 minute: Marshmello The face of one of the biggest names in electronic music has huge X-shaped eyes, a sinister smile and a hint of an internet meme. Just don’t expect to see the true face of DJ Marshmello. He performs on September 3rd, the same night as Post Malone and Alok. See the full schedule. The event’s most enigmatic attraction covers its face with a kind of bucket shaped like a marshmallow since it started appearing at festivals in 2015. Websites specializing in the genre link its identity to that of American DJ Chris Comstock, known as Dotcom, but that’s not all. of an unconfirmed rumour. The musician, who broke out with a remix of “Where are ü now”, by Jack Ü and Justin Bieber, gives few interviews and almost nothing is known about his origin. In an official biography, he is sparing in explaining why he decided to hide his face: “I just want to make good music. And for that, you don’t need to know who I am.” Marshmello emerged on the heels of other masked DJs, including Canadian Deadmau5 and French duo Daft Punk. They all follow a long lineage of artists who make mystery their greatest merchandising – there are names like Sia, Kiss, Slipknot and Gorillaz. But what is behind the riddle? The American band Kiss performs at Monsters of Rock 2015 Flavio Moraes/G1 What an expert says Most masked people cite privacy or “valuing art to the detriment of image” as their motivation. But for Thiago Soares, professor and researcher of music and pop culture at the Federal University of Pernambuco (UFPE), it is impossible to define a single element that explains the behavior of all these artists. He does some analysis. “In the case of Kiss, for example, the strong makeup hides even their age. They age, but they don’t suffer the repercussions of it. The mask also redeems this place a little”, he evaluates. “About Sia, I believe there is indeed a poetic strategy. There is also a critique of the pop music format, of the artist as an emblematic and central figure.” “Every artist builds a trajectory in the media. The mask is a playful component in this narrative, it is a summons to unveil.” But what about Marshmello? “One interpretation could be a criticism of the overvaluation of DJs, of this popstar DJ thing”, analyzes the researcher. “It seems to me that he also uses an aesthetic linked to the digital culture, of the emoji. The logic of the masked, of the anonymous, is also very present on the internet, with elements such as the ‘V for Vendetta’ mask, the fake, the anonymous post .” Soares also recalls that the cult of masks is much older than any pop star. “It’s not a contemporary thing. The circus, scenic dimension, which flirts with the theater, is part of the entertainment tradition”, he explains. “The actors used the masks to act out emotions. This idea of ​​hiding the face came from the growth of visibility.” The point of view of an angry masked man is successful on the internet with videos about games Jamile Alves/G1 AM If masks have everything to do with the internet, it is clear that celebrities from this universe would not miss the opportunity to create their own enigmas either. Thiago “Zangado” is one of the most famous anonymous Brazilians among youtubers. He hides his face since he started his channel – today with 4 million followers. “I live in a small town and I’m an engineer. I didn’t want fame to interfere in my life and work”, he explains to g1. “I also agree with the point of view of Slipknot and Daft Punk, who want fans to focus on their music. In my case, the things I say and the example I set.” Zangado says he believes that “ideas are more important than the image”, especially when talking to young people. So he thinks the mask helps get the right messages across. “Every artist must have a legacy. When I go to an event, I always try to show the importance of studies, relationships with family, respect for differences… It’s my legacy.” “Whether I have big or small eyes, straight hair or not, is what matters least. That’s my identity.” For the UFPE researcher, one must be careful with the “I don’t want to be famous” discourse, especially on the internet, where the relationship between masks and real life is even more blurred. “In the case of youtubers, it seems a lot like a personal marketing speech, wanting to stand out from others”, he assesses. “The artist has a stage. For the youtuber, the stage is his life. We are entering a moment of so much visibility that the private has become scenic. It is the tyranny of intimacy.” Initial plugin text

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