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Three Nestlé biscuit brands launch new recipes: Negresco, Bono and Passatempo. The biscuits now use cocoa from the Nestlé Cocoa Plant, the company’s program focused on sustainable production. Both Bono and Negresco will use the new packaging flowpackformat in which the product is enveloped and the ends of the package are sealed, which ensures better preservation of the food’s characteristics.

“We are talking about new recipes, tastier, crunchier, and in new packages that preserve these characteristics even more. We took advantage of this moment to improve the brand image and increase the attractiveness at the point of sale. We are sure that these actions will be very well received by our public”, explains Luigi Segatto, Nestlé Biscuits Marketing manager.

According to data from Nielsen Homescan, in 2022 Nestlé biscuits were present in 34 million Brazilian homes, which makes them leaders in the segment.