Crop of new strawberry species should bear fruit this year in Atibaia; know what changes in the fruit

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Producers from the city, which is known as the National Strawberry Capital, will begin planting the new species, called ‘Fênix’, later this month. Strawberry BRS DC25 Fênix. Francisco Lima/Embrapa A new species of strawberry – considered sweeter than other types of fruit – should yield harvests this year in Brazil. This is because producers in Atibaia, a city in São Paulo known as the National Strawberry Capital, will begin planting the ‘phoenix’ until mid-April. ✅ Click here to follow the g1 Vale do Paraíba channel and region on WhatsApp The Fênix strawberry is a Brazilian variety of the traditional fruit and was developed by the Brazilian Agricultural Research Corporation (Embrapa) in several locations in Brazil. Over the last five years, the new species has gone through several testing phases, including in Atibaia, one of the places where the fruit has adapted best. Because of this, producers in the city have already received thousands of seedlings and have been working to start planting. “The Atibaia region is very important in strawberry production. Producers are our partners. They helped us with the tests and guided us in a participatory way (with information about) what is good for them and for the production chain. We have already made these seedlings available. They are already in the field and will be planted from this month onwards to start producing fruit between June, July and August”, explains Embrapa researcher Sandro Bonow. Strawberry BRS DC25 Fênix. Francisco Lima/Embrapa According to him, the phoenix was officially registered, which allows it to be commercialized. This year is, therefore, the first in which the new species of fruit will be sold. One of the main objectives of producing this new species was to create a strawberry that yields more in Brazil. The idea is that this happens precisely because the phoenix was produced on Brazilian soil and has a greater capacity to adapt to the country’s characteristics. “This new variety is part of Embrapa’s genetic improvement program for a strawberry plant. Embrapa’s objective is to make national cultivars available to Brazilian farmers. Today Brazil is highly dependent on strawberry varieties developed in the United States and Spain”, says Bonow. “Morango Fênix” is the new crop this year. With a Brazilian species, the expectation is that production costs will fall in price, as there will no longer be as much need to import the fruit. Another of the main advantages for production is the precocity of fruit production, which allows a shorter period of time between planting and harvesting. According to Embrapa, this increases the production window to seven months – from June to December – and extends the supply of quality fruit. Strawberry BRS DC25 Fênix Reproduction/TV Vanguarda Differences from other types of strawberries The Fênix strawberry, whose technical name is BRS DC25, has a sweeter flavor and greater shelf life on the market shelf and in the home refrigerator compared to other types of fruit, such as for example, San Andreas, an American species that is among the most sold in Brazil. “This fruit is marked by the balance between sugar and acidity. It is sweeter, according to Brazilian preferences. Another highlight in relation to other species is shelf life. It can last more than five days on the shelf and in the refrigerator. So the consumer can save and enjoy the strawberry more”, says Sandro. According to Embrapa, the phoenix also has good resistance to pests and greater resistance to transportation. Other characteristics of the Fênix strawberry: average weight of 23 grams (considered large) intense red color good firmness resistance to transportation excellent shelf life best production performance in the South and Southeast regions sweet good resistance to pests conical shape intended for fresh consumption Strawberry BRS DC25 Fênix Paulo Lanzetta/Embrapa See more news from Vale do Paraíba and the Bragantina region

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