CES 2024: See unusual products from the mega event in the USA – 01/17/2024 – Tech

Artificial intelligence was the protagonist at CES 2024, a mega technology event that took place last week in the United States and serves as a stage for different brands —known or not— to show what they imagine the future of consumption will be like.

Much of the attention focused on LG’s booth, where a set of transparent TVs moved on an iron structure while displaying images of flowers and animals in high definition.

Samsung was also successful by bringing an expanded version (in size and functions) of its stalker robot Ballie, which now, in addition to following the user around the house to remind them of important dates, making calls and sending messages, is also a small projector.

In addition to trying to anticipate the future of consumption, the fair is known for displaying “different” products.

How to make a Rubik’s cube more difficult to solve? Wowcube has a new version of the toy with 24 small screens, eight processors and no buttons. According to the company, the design allows players to train memory and cognition.

It is also possible to train the toy to display different cell phone functions at the same time, such as temperature, calendar and video displays. The company wants to win over both older players, through nostalgia, and younger ones.

Airwheel presented a smaller version of its smart suitcase with piloting function, the SE3Mini. In addition to being controlled by control and accompanying the owner, the luggage promises to carry him, turning into a scooter, by activating a stick on the side.

The lithium battery can be removed to meet airport security regulations and can also be used to recharge portable electronic devices. The empty suitcase weighs around 7.5 kg and can carry 110 kg. The battery lasts two hours.

LG Household & Health Care unveiled its mini tattoo printer at CES. Imprintu makes temporary, AI-generated designs on skin, clothing, or other objects like sneakers and bags. The user chooses the tattoo through an application.

The device is the size of a stamp. According to exhibitors, printers should have an impact on the temporary tattoo market, as they allow constant updates to the drawing database, portability and ease of use.

Plantpetz, in turn, promises to transform the houseplant into a pet. The vase makes the plant move, react when the owner talks to it or dance when music is playing nearby.

Just insert the plant pot into the smart pot and it will be connected. Bluetooth allows you to stream music from your device. Exhibitors say the goal is to boost and accelerate plants’ natural reactions.

In the group of foldable devices, Arovia showed a screen projector that can be folded and C Seed presented a 137-inch foldable TV with 4K resolution, which costs from R$1 million.

Fair has a record number of startups and artificial intelligence at its center

The event, in Las Vegas, featured more than 4,300 exhibitors, including a record 1,400 startups from different countries. The organization also estimates a number of 135,000 participants and 5,000 media representatives.

During the week, companies highlighted the potential that AI has to revolutionize home and car designs in the coming years.

“The return of CES proves that in-person conversations and meetings are a necessity for the technology industry,” said Gary Shapiro, president and CEO of the CTA (Consumer Technology Association) in a statement. “I’ve been saying for 20 years that every company should become a technology company, and the diversity of exhibitors at CES 2024 proves that.”

For the first time, beauty brand L’Oréal participated in a talk at the fair, where they shared a vision of inclusive beauty technology.

CEOs from Best Buy, Elevance Health, HD Hyundai, Intel, Nasdaq, Qualcomm, Siemens, Snap and Walmart also participated in the live conversations, to showcase new collaborations across industries and announce launches.

Brands also reinforced sustainability speeches, with versions of devices that save energy, that use more recyclable materials or that work with rechargeable batteries.

The reporter traveled at the invitation of John Deere