Abrasel and Sebrae offer training to entrepreneurs in the food sector

qualification

The qualification is free and to enroll, just access the official website of the Abrasel Sebrae partnership

With the aim of boosting the development, innovation and sustainable growth of companies in the away-from-home food sector, the partnership between the Brazilian Association of Bars and Restaurants (Abrasel) and the Brazilian Support Service for Micro and Small Companies (Sebrae ) gains momentum. The agreement between the two entities provides for programs and initiatives aimed at improving business and training entrepreneurs in bars, restaurants, snack bars and the like. The qualification is free and to enroll, simply access the official website of the partnership Abrasel Sebrae

Participants will have access to exclusive resources, such as market studies, consumer trends, marketing strategies, rational use of resources, innovation, circular economy, financial management, good food safety practices, among others.

“This partnership between Abrasel and Sebrae is a milestone for the out-of-home food sector in Rio de Janeiro. With these free resources and training, we’re taking a step forward to drive productivity and innovation for the bar and restaurant industry. Eating out is a vital part of the state’s economy. Therefore, it is essential that we continue to invest and support the development of entrepreneurs who work in this area. The partnership with Sebrae is a great victory for all of us”,

says Pedro Hermeto, president of Abrasel RJ.

For Décio Lima, president of Sebrae, this partnership reinforces the institution’s commitment to supporting micro and small companies, boosting the local economy.

“We are committed to providing entrepreneurs in the food away from home sector with the tools they need to improve their management skills and meet the challenges of the market. Together, we will create a favorable environment for the growth and success of companies in the sector”,

says Décio.

Among the services available at the launch of the partnership, the highlight is an online course that brings simple and practical measures to save on the electricity bill in bars and restaurants, increasing earnings and competitiveness. It also includes a program composed of actions and marketing tools to increase the company’s digital presence and explore social networks to boost sales. And, finally, a program with people, process, marketing, billing and finance management solutions, through rapid and high-impact improvements. In the latter, local innovation agents (ALI) go personally to the companies, taking tailor-made guidance and continuous monitoring to support the implementation of best market practices.

For more information about the courses and programs offered, and to pre-register, visit official website of the partnership Abrasel Sebrae

*With advisory information

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