Serasa’s financial education campaign will draw R$100,000 to consumers; find out how to participate

economic health

Mão Na Roda Promotion will draw R$100,000 over the next two months, rewarding six users

To reinforce the message of financial education and the importance of family economic health, Serasa is launching the Mão Na Roda promotion, which will draw R$100,000 over the next two months, rewarding six users of the services available on the company’s app.

The more you access and use Serasa’s digital platform, the more points users will accumulate, increasing the likelihood of winning the R$100,000 prize., a year of free subscription to the Serasa Premium data security service and, also, financial consultancy from one of the country’s greatest experts in transforming economic habits that contribute to the realization of plans and dreams.

Starting on September 4th, the promotion will feature six draw dates – the first scheduled for September 16th and the last, on November 8th. To participate, it’s very simple: you just need to be 18 years old, resident in the country, register through the app and use the services participating in the action. When using one or more Serasa app services during this period, the consumer receives another lucky number. The draw will be carried out within the application itself, which must be installed throughout the campaign period.

Among the solutions offered in the application and which can count points if used, are several tools aimed at improving financial health, such as paying bills through the Serasa Digital Wallet and renegotiating debts on the Serasa Limpa Nome platform. Furthermore, Serasa Premium subscribers earn double points, increasing their chances of winning some of the prizes offered.

The friendly pink sound car, which animated the last Serasa Limpa Nome Fair, is the star of the campaign, always bringing good news to help consumers.

“Wherever we park our pink car, you can be sure: good news is coming for someone”,

warns Matheus Moura, Director of Serasa.

“The project will in fact be a ‘hands on the wheel’, that is, a facilitator of financial life that helps Brazilians to establish a healthy relationship with their accounts.”

Financial Consulting

In addition to the cash prize, the winners will also receive a one-year subscription to Serasa Premium, the company’s data monitoring service, and a financial monitoring process with Thiago Godoy, which became a reference with the Papa Financeiro profile on the internet. Consulting with a specialist aims to teach you how to organize your finances from scratch and plan your next achievements.

“After validation of each of the winners, four consultancy sessions will be scheduled with the professional, so that they can exchange experiences, diagnose improvement issues and carry out planning with the prize”,

says Matheus Moura.

“With close monitoring, we will provide this opportunity and ensure that the stories, after the action, are even more hopeful.”

How to participate in the Mão na Roda campaign? Check it step by step:

• Download the Serasa App for free
• Use the services and products participating in the campaign*
• Ready! You’ve won your lucky number (remember to agree to the terms of use to participate).
• Check out the Mão na Roda regulations:

About Serasa

With the purpose of revolutionizing access to credit in Brazil, Serasa offers a complete ecosystem aimed at improving the population’s financial health through digital products and services.

More information at www.serasa.com.br and on social media at @serasa.

*With information from consultancy

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