Pharrell Williams Takes Artistic Director of Menswear at Louis Vuitton

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Known for ‘Happy’, singer succeeds Virgil Abloh, a multifaceted artist who became a fashion icon and who died aged 41 in September 2021. Musician Pharrell Williams arrives on the red carpet for the film ‘Hidden Figures’ REUTERS/Mark Blinch The American musician, producer and stylist Pharrell Williams, author of the hit “Happy” is the new artistic director of the men’s collections of Louis Vuitton, announced the brand on Twitter this Wednesday (14), confirming an information published in the newspaper “Wall Street Journal”. “Louis Vuitton is delighted to welcome Pharrell as its new men’s creative director,” the brand tweeted. “His first collection for Louis Vuitton will be unveiled next June during Men’s Fashion Week in Paris.” Williams will succeed Virgil Abloh, who died in November 2021. “His ability to break down the boundaries between the different worlds he explores fits naturally with the cultural dimension of Louis Vuitton,” added the fashion house. “I am happy to have Pharrell back in the house, after our collaborations in 2004 and 2008”, said, in turn, Pietro Beccari, president of Louis Vuitton, quoted in the statement, in which he praised the “creative vision beyond fashion”. of the artist. His choice follows the line of the appointment of Virgil Abloh, a multifaceted artist who became a fashion icon for skillfully combining luxury and “streetwear”, who died aged 41, a victim of cancer. Pharrell Williams, 49, is a regular at the front rows of fashion shows and the author of worldwide hits such as “Happy” and “Get Lucky”.

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