FoodHero and OqueFazerCuritiba offer discounts to consumers

FoodHero and OqueFazerCuritiba offer discounts to consumers

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FoodHero, an application that connects restaurants and consumers to fight food waste, in Curitiba, partners with Tour OqueFazerCuritiba, the city’s gastronomic guide. App customers get a 5% discount on the purchase of the tour using the coupon TOURFOODHERO. Those who are consumers of the guide get a 10% discount on their first purchase in the FoodHero app using the coupon SUPERHERO10 (valid until 8/31/2023).

The two initiatives have common purposes: to positively impact people’s lives, move local businesses and help consumers save. the application of FoodHero offering consumers food that would otherwise be discarded at more affordable prices, with up to 70% discount. Already the Tour what to do curitibais a city guide with references and indications of gastronomy that impact the lives of Curitibans with “buy one get one” discounts.

Tour OqueFazerCuritiba: gastronomic guide brings double benefits

With more than 500,000 followers on Instagram, the Tour OqueFazerCuritiba, since 2015, selects some of the best gastronomic options in the city. In 2023, there are more than 200 vouchers (1 voucher per establishment). It works like this: when buying a dish, the customer gets another one at participating restaurants.

“We came to move. Move the chairs and occupy the sidewalks. Get out of the sameness. Hit the streets and find out what’s new. We came to add joy and share new and good experiences. Explore every unexplored corner. Knowing what is around us”, says Mariah Luz, content producer and creator of the Instagram profile OqueFazerCuritiba.

With the proposal to help move the local economy, support establishments and generate new gastronomic experiences for consumers, the tour has two formats: the physical block (on the site touroquefazercuritiba.com.br) and digital via application (available on the OqueFazerCuritiba app in from the Tour tab). The first batch of the guide costs R$169.90 and is paid only once, valid until May 2024.

Both versions contain the same establishments and dishes. At the physical tour block, the consumer needs to detach the restaurant voucher at the time of payment, fill in the back with the requested information and deliver it to the waiter or attendant at the location. no longer Digital Tourjust validate the voucher in the app, click on “use discount” and, finally, scan the QR Code available at the participating establishment.

In addition to gastronomy, consumers also have options for leisure and services that can be enjoyed twice as much. In total, there are more than R$ 9,000 in savings with the purchase of the guide. According to Mariah Luz, the OqueFazerCuritiba Tour makes people discover new places and have new gastronomic experiences, and also helps businesspeople move their homes by bringing in new customers.

“On each visit we discover different places, we better understand the dream of entrepreneurs, the motivations for why they opened that business, how it came about, its references and we also explore the incredible world of gastronomy. We always have something to learn, ”he explains.

FoodHero: platform that helps restaurants and consumers save

In the FoodHero app (available on Android and iOS platforms), the restaurant and the consumer win. In addition to making establishments profit from what would be discarded, the initiative also helps consumers save.

“FoodHero is a differentiator in the market, because we manage to unite three worlds in a single application, which is to combat food waste, at the same time providing a new source of income for restaurants and also selling products at a discount to consumers. end, so everyone benefits”, says Letícia Geraldo, head of FoodHero.

In FoodHero's surprise package, the customer discovers what he is going to eat only at mealtime.
In FoodHero’s surprise package, the customer discovers what he is going to eat only at mealtime. | Jean Carlo Arbaiter/Disclosure

The platform works like this: the consumer chooses between the package options (sweet, salty or mixed) offered by each establishment and chooses the size of the kit he wants to purchase (S, M and L) in the amount of R$9.99 to R$ 9.99 $39.99. After placing the order through the application, the customer receives pick-up time information along with a product confirmation code. The kit is a surprise for the customer, who will find out what’s in the package only when he picks it up at the establishment.

Bar do Victor, Point do Gato Café, Let’s Eggs, The American Way Café, Confeitaria Holandesa are among the restaurants, bakeries and pastry shops available on the platform. Currently, FoodHero’s partner establishments are concentrated in Curitiba, but the application intends to expand to other cities in the second half of 2023.

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