Embratur wants ecotourism rapprochement with Freixo – 03/08/2023 – Panel SA
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Marcelo Freixo, president of Embratur, met this Wednesday (8) with Shannon Stowell, CEO of Atta (Adventure Travel Trade Association), an international organization of ecotourism representatives, at an event in the sector in Berlin.
According to Embratur, the meeting represents rapprochement and resumption of relations with Brazil, after a period under the command of Gilson Machado in the Bolsonaro government.
Machado, who later became Minister of Tourism, went so far as to say that “the burning of the Amazon is a big fake news” and visited an indigenous village in the Amazon without a mask in one of the most sensitive moments of the pandemic in 2020.
At this Wednesday’s meeting, it was decided that Embratur and Atta will hold annual events together until 2026 to promote adventure ecotourism destinations, in addition to jointly producing and distributing content, according to the agency.
Joana Cunha with Paulo Ricardo Martins It is Diego Felix
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