Children’s Day is an opportunity for restaurants

Children’s Day takes place this Thursday (12), and with it, a large flow of customers arrives in shopping malls, cinemas, parks and other establishments. The date is an opportunity for restaurants to take advantage of this movement, investing in special menus, children’s activities and commercial partnerships. This is the analysis of João Ricardo Tonin, economist at FoodCo.

Little ones’ palates can be even more demanding than their parents’, so fun food options, such as mini-burgers and personalized pizzas, are good options. It is important not to forget about healthy foods, highlights Tonin, to meet the demand of parents who are more concerned about their children’s nutrition.

Kids spaces with playgrounds, fun activities and games keep children entertained and allow parents to enjoy their meal in peace. The economist highlights that investing in games, coloring books and other toys can be a great way to make the restaurant more inviting to families.

In addition to the special menu, Tonin recommends bringing items that spark children’s interest, such as popcorn carts, cotton candy and gifts. Hiring temporary employees to do face painting or act as clowns and movie characters is also a good idea. According to the economist, the presence of these artists makes the experience for little ones even more enjoyable, and creates memorable moments.

Tonin recommends running promotions and combos that include desserts, and it is also possible to establish partnerships with local ice cream shops. If your restaurant is located in a tourist location, the expert recommends using promotions to attract travelers who are going to make ends meet.

“Children’s Day represents an excellent opportunity for restaurants to increase their revenue and retain their customers. Investing in an attractive menu, kids’ space, entertainment and strategic partnerships can make all the difference in winning over families who want to celebrate this special date away from home. Remember that the experience of children and their parents must be unforgettable and, above all, fun”, concludes the economist.

The FoodCo Bulletin. with complete audio analysis by economist João Ricardo Tonin, it is exclusive weekly content for subscribers of the platform. The FoodCo. is the largest community of bar and restaurant owners in Brazil. There are more than 13 thousand entrepreneurs in the sector gathered in a knowledge and networking network, with access to essential content for those who undertake food away from home.