The solitary boycott of a vegan hamburger place at Lollapalooza – 03/24/2023 – Cozinha Bruta

Nothing like one day after another.

Less than a month ago, half the world was calling for a boycott of wines from three producers in Rio Grande do Sul. The reason, serious and serious: the suspicion of colluding with conditions analogous to slavery imposed on two hundred outsourced workers.

This week, the very same accusation weighs on the organization of the Lollapalooza festival, in São Paulo. The case was reported soberly and discreetly. Criticisms popped up here and there, but no indignant clamor demanding the cancellation of the shows.

Only the people at the vegan hamburger place Animal Chef had their asses out the window. Hired to serve food backstage, the company decided to WO at Lolla.

“As a matter of principle and coherence, regardless of who the justice will hold responsible, we canceled our participation in the event”, says the cafeteria’s statement on Instagram.

“Ah, but there were only five workers against Bento Gonçalves’ 208.” Friends, this is the fourth time that the same soap opera is repeated on Lollapalooza Brasil.

In 2018, 2019 and 2022, the organization of the festival was accused of paying a pittance for homeless people to work up to 12 hours assembling the stage and other parangolés. A pattern is detected, but few people care about it.

The participating artists are silent. Sponsors pretend it’s not up to them. And the distinguished paying public disguises it. You don’t even hear rumors of a boycott or anything like that.

It’s understandable. It is difficult and expensive to boycott Lolla.

It is one thing to brandish the sword of virtue against a handful of rural producers in the south of the country. Serra Gaúcha, it is notorious, supported ex-president Bolsonaro en masse and until today does not swallow the return of the left to power.

For those who sympathize with the progressive agenda, it is very easy to boycott these people. It gets even easier when the wine in question can be replaced by another 9,999 brands available.

Already Lola, see well. There’s Ludmilla. There is the duo Anavitória. It has defense of minorities, inclusion and a super cool crowd.

There is, mainly, a lot of money to be lost in case of a boycott.

Dying with a ticket in hand means wasting R$594 to R$2420 per festival day. Stop buying wine, in turn, only brings savings in your pocket and a break for your liver.

For artists and sponsors, then, the damage is much greater. Imagine the contractual fines for anyone who dares to mention slave labor at Lollapalooza — let alone jumping ship in the nick of time.

May everyone have the chest of Animal Chef, who will certainly have to fight in court with the organization of the festival, in addition to intubating the stranding of the food that was already semi-ready.

Speaking of which, they will sell at a promotional price the food that the artists will not eat: a sandwich with black bread, caramelized onions, vegan cheese and vegetable meat. Twenty contos, at the store on Rua Augusta or on delivery.

It’s almost as cheap as not buying a wine.

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