Banned, bets are the biggest sponsorships in the history of Athletico and Coritiba

Two large companies in the sports betting sector, Lucky Sports and Realsare among those that will no longer be able to operate in Brazil, according to recent Federal Government regulations. These companies, which currently sponsor Athletico and Coritibarespectively, signed million-dollar sponsorship deals, which may now be at risk due to the government decision.

Esportes da Sorte, which has sponsored Furacão since March 2023, signed a three-year contract with the club. The value of the agreement is estimated between R$16 million and R$17 million per year, becoming one of the biggest commercial partnerships in the club’s history.

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Reals, in turn, signed an agreement with Coxa at the beginning of 2024, lasting until the end of this year. Although the club has not officially released the values, It was mentioned that this would be the biggest sponsorship in the history of Verdão.

The decision to prevent these companies from operating in Brazil could have serious implications for clubs, which depend on these resources to finance part of their operations. Sponsorships from bookmakers have become an important source of revenue for several football clubs in the country.

In addition to Athletico and Coritiba, other clubs that have sponsorships with barred bets may be affected. These are the cases below:

Which bets are not eligible?

Series A

Athletico: Esportes da Sorte – master sponsor
Bahia: Esportes da Sorte – master sponsor
Corinthians: Esportes da Sorte – master sponsor
Grêmio: Esportes da Sorte – chest sponsor
Youth: Stake – master sponsor

Series B

Amazon: Reals – master sponsor
Ceará: Esportes da Sorte – master sponsor
Coritiba: Reals – master sponsor
Guarani: Dafabet – master sponsor
Sport: Betvip – master sponsor

What do the bets say?

Esportes da Sorte and Reals have not yet officially commented on the situation, but, according to the UOL portal, both companies have already contacted the Federal Government to seek clarification on the reasons that led them to be left off the list of platforms authorized to operate. in Brazil. The sports betting sector in the country was recently regulated, with the aim of controlling the activities of companies, ensuring that they comply with tax obligations and preventing irregularities in the market.

The case is still developing and new information should emerge as the Federal Government and the betting companies involved continue their negotiations.

Sought by the report, the clubs will wait for the events to unfold before making an official statement.